Credentials
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8+ Years of Content Strategy and Writing
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B.A. in Marketing & Commerce, Universidad Iberoamericana
Andrea Lozoya is a Content Specialist at Confie, the parent company of Freeway Insurance, where she develops educational, SEO-driven content that helps consumers better understand insurance and make informed coverage decisions. She combines expertise in content strategy, digital marketing, and search optimization to create accurate, engaging resources that answer real customer questions.
With more than eight years of experience in content strategy and copywriting, Andrea has worked with brands across insurance, e-commerce, travel, home services, and other consumer-focused industries. Her background includes content development, editorial planning, SEO, social media marketing, and digital content management, allowing her to create content that is both informative and easy to discover.
Andrea earned a Bachelor of Arts in Marketing & Commerce from Universidad Iberoamericana and a Master of Science in Big Data from Universidad Akali. She is passionate about combining data, research, and clear communication to create trustworthy content that helps consumers confidently navigate complex insurance topics.
Areas of Expertise
- Insurance Education
- Content Strategy
- Consumer Content
- Digital Marketing
- Editorial Planning
- Data-Driven Content Strategy
See Other Authors
Mónica Alarcón
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10 Years of Content Writing Experience
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5 Years of Insurance Content Experience
Mónica Alarcón is a bilingual Senior Copywriter at Confie, the parent company of Freeway Insurance, where she specializes in creating educational insurance content for Spanish-speaking audiences. She develops clear, engaging...
Jorge Luera
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16 Years of Insurance Experience
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California Licensed Insurance Agent
Jorge Luera is a licensed insurance agent with 16 years of experience in the California insurance market. He specializes in both personal and commercial lines, helping customers understand their auto,...
Brandon Farestad
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13+ Years of Editorial and Content Strategy Experience
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B.A. in English, Creative Writing, Colorado State University
Brandon Farestad is the AI Content and Editorial Manager at Confie, the parent company of Freeway Insurance, where he leads editorial strategy, content operations, and publishing standards across the organization’s...